LIPIDO

Gucci Sheer in Goldie Red

We had him in our hand, on our skin, also feet. And now he’s on our lips.
Alessandro Michelle, Gucci’s Creative Director, truly knows how come closer.
By relaunching the Italian label’s cosmetic range, starting with 58 shades and three formulas of lipstick, he is seducing us again and taking his aesthetics up to the lips.
True to his pleasingply provoking and highly unique aesthetics, the range kicked off with a cool campaign that sets the brand apart from all conventional beauty companies: Focused on characters, Michelle put people like model Ellia Sophia Coggins and edgy make-up artist Thomas de Kluyver into the team for his campaign, always balancing italian opulence and global modernity.
Available from end of May in Germany (exclusive at KaDeWe, Berlin), the collection is just a kiss away.

[Photo]
Pr
[Editor]
Laura Dunkelmann
Mai 7, 2019
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